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Why I Use WordPress as a CMS for Small-Medium Sized Businesses

WordPress is one of the most popular Content Management Systems (CMS) available today and it’s flexibility, ease of use, and customizable themes make it a clear winner for small-medium sized businesses to grow their online web presence. This article discusses some of the main reasons I develop websites using WordPress.

WordPress is a FREE platform

It is completely free to use and is part of an open-source community of developers contributing to continuously make it better. As a business owner, you want to minimize extra costs while still maximizing your online presence. WordPress makes this very easy, since you don’t have to pay to use the platform. Other CMS platforms can cost hundreds of dollars for annual licensing fees.

Easy to use

WordPress makes it super easy to use and doesn’t require you to be an expert. You don’t have to be a professional programmer or a content editor to run your website. The platform is very intuitive that even your grandparents can use it! Downloading and installingWordPress is a fairly simple task and there are plenty of guides on Google to help you accomplish this.

Remember, you can always reach out to me for assistance with your WordPress website if you’d like additional support.

Flexibility and options

WordPress is an easy platform to customize the look and feel of your site site pages visually through the use of themes and even extending functionality with the plugins. There are numerous designs and plugins available from several online communities such as StudioPress, ThemeForest, and WordPress.org.

Responsive and Adaptive Design

Having a mobile ready website is becoming more of a requirement than an added feature given that more users are surfing the web from their handheld device. Your website needs to be compatible on every screen size to ensure you are reaching your target audience. WordPress offers a lot of responsive designed themes to enable you with the tools your website needs to compete.

SEO-friendly and optimized

WordPress is built with SEO in mind and features tons of plugins such as Yoast to help boost your rankings. Having a platform that focuses on providing SEO-friendly code will guarantee you success.

Well supported and active community

WordPress is built around an active community and well supported. If you run stuck with a specific customization or need help with custom code or plugin, it is easy to find help and get the right support for your project.

Conclusion

WordPress offers so many benefits and features that it allows us to truly build something amazing. Because of this, I choose to build custom websites using WordPress.